The National Civility Campaign by IMPA celebrates respect, kindness, and responsible public behavior through a unique card journey system. Members, employees, and companies can all become part of a visible chain of positivity that inspires more people to pass civility forward.
A public movement designed to make courtesy, empathy, and social responsibility more visible and aspirational in everyday life.
The campaign encourages people to recognize thoughtful and respectful actions around them. Instead of letting small acts go unnoticed, it gives them a visible identity through a card that can be passed forward.
When positive public behavior is acknowledged and shared, it becomes more contagious. The campaign makes civility feel meaningful, repeatable, and socially visible.
A simple campaign flow that transforms one good act into an expanding chain of positive action.
Spot someone showing kindness, empathy, responsibility, or basic human respect in public life.
Give them a civility card and encourage them to pass it forward within the next 24 hours.
Each card gets a visible journey history so members, employees, and companies can see real movement.
The platform supports multiple participation journeys so the movement can grow from individual contributors to full company-wide programs.
Issue and track your own civility cards, view your impact, manage your profile, and open detailed card journey pages.
Use your assigned cards, check your rank, view all assigned journeys, and track personal participation within your organization.
Onboard employees, assign cards, track assignments, review reports, and create a company-wide culture of visible civility.
A quick example of how one civility card can become a visible story of positive public behavior.
This card began with a simple act of kindness and continued through public interactions, each one adding to the card's visible journey and social impact.
Live metrics help keep the movement visible and motivating.
A small FAQ preview that can connect to the full FAQ page.
A visible campaign card used to appreciate a positive act and encourage the recipient to pass civility forward.
Members, employees, company coordinators, and participating organizations can all use role-based platform flows.
Yes. Company dashboards support employees, card assignment, history tracking, and reporting.
Each card can connect to a detailed journey page showing passes, updates, and related public references.
Start with a member login, employee participation, or a company onboarding conversation. The movement grows when more people are invited into it with clarity and purpose.